Eyewitness News (EWN), is a dynamic news service that feeds Primedia Broadcasting’s radio stations – Talk Radio 702, 567 CapeTalk, 94.7 Highveld Stereo and 94.5 Kfm – with up-to-the-minute, credible news. EWN is made possible by a team of incredible journalists who are committed to truth, justice and exposing wrongdoings who live by the philosophy of being in touch, in tune and independent. An EWN App and Mobi site was the next step in fulfilling these values.
Prezence built an app that sets EWN news apart from other news apps in the store by means of unrivaled user experience, seamless integration and content delivery.
By capitalising on the strength of the native components of the various apps, we conceptualised a unique user interface that allows the users to navigate through content in a seamless way. Content is grouped by category and media type and an additional contextual navigation tool allows the user to interact with the content relative to the options in the contextual navigation bar.